5 Days of Omni-Social
Inspire your ideal prospects who have high purchase intent.
Video Interview: Pinterest
Automotive Partner Manager
Eitan Atias
Automotive Sales Manager
Key Highlights
- A unique positive experience
- Consumer mindset & demographics
- Personal Media vs Social Media
- Enhancing organic content
- What does good look like?
Drop a question for Pinterest.
We’ll send your inquiry to the Pinterest Team, and get you an answer at the conclusion of the event!
Did You Know…
Monthly Active Users
Monthly US Users
Automotive "Pinners"
in-market for new vehicles
of adult internet users w/ HHI over $100K reached
of active users are 18+ and are in-market
%
of Pinners use the mobile app
of U.S. moms are on Pinterest
of users are on Pinterest for purchase inspiration
Pinterest Users Are High Intent Shoppers
Did you know, two thirds of users say they go to Pinterest to find new ideas, products or services they can trust. Pinterest users aren’t using Pinterest to interact with their family and friends; they’re typically looking for inspiration on something to buy!
Resources
Pinterest Automotive Playbook
How can dealers leverage Pinterest to reach in-market shoppers? Use this guide to get started with finding success on Pinterest.
Pinterest Best Practices Guide
Dealership brands can offer up inspiration with both promoted ads and organic content. The most successful dealers have a mix of both.
Pinterest Creative Guide
In this creative guide, you will see how to combine the art of inspiration and inclusion, with the science of data and insights to create great Pins.
Pinterest Inventory Ads
Did you know? Pinterest supports dynamic inventory ads to showcase a dealership’s vehicle inventory in real-time. Learn more in this one-page guide!
Analyze Your Pinterest Market!
Use this free MarketAnlyzer tool to get an in-depth report on how many auto shoppers are near your dealership or dealership client, plus receive budget recommendations, demographic breakdowns, and expected ROI.
Up Next: Facebook & Instagram
Head of Automotive Retail
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